Sunday, 17 February 2013

Who is the authority on colours in India?

Pantone has established itself as the authority on colours. The Pantone Colour Forecast pretty much drives the colour trends in fashion, interiors, lifestyles and much more. The colour forecast for fall 2013 is as given below:



This is the international colour forecast. Now what about an Indian Colour Forecast? Surely, Colour in India, is very different from Colour in the west. Is there an authority on Indian Colours? The only one that I see, which is making Colour Themes Forecast is the Asian Paints Colour Next. The 2013 Colour Forecast is not yet out, or so I gather. But here they seem to specify that this is a colour forecast for Indian interiors, specifically designed from the perspective of Asian Paints.

Is there a need for an Indian authority on Colours? Colour Forecasts? Colour Symbolism derived from Ancient Indian Concepts?